• Gold Coast Copywriter Leah Elson Working on Campaign Copy

    Compassionate Copy that Converts


Tired of Staring at a Blank Screen?

You're not alone. Many business owners experience writer's block. And it's taking up your precious time. The Written Word Co exists for YOU!

Using YOUR voice and tone, I write campaigns, headlines, blogs, ads - anything with words - to help you connect AND close out the sale. No doubt about it, copywriting is SALES in disguise. Let me tell your story so you can stress less, sell more and LIVE more.

I have learnt how to communicate in a way that inspires people to say YES!

Get words that sell without selling.

Let's create!


"It takes me FOREVER to write anything."

"I'm still not making enough sales."

"My business is really starting to exhaust me."

"I can't articulate what I want to say - it sounds silly on paper."

"The silence is deafening - I feel like I'm writing for crickets."

"My writing sounds flat and forced."

"We need to convert more leads."

Leading business owners tell me this regularly - I'm part therapist. But hey, it means you're in excellent company. You're ALL feeling this way.

I'm here to help you. Effective copywriting is REQUIRED if you want your brand to make an impact and secure your financial future. Are you with me?


Let's Create

Brand Voice Box // Website Content // Marketing Collateral // Social Media Content // Email Automation // E-Newsletters // Sales Pages // Ghostwriting // Press Releases

details please

Bonafide Brand Voice Box


Email Automation

Replacing the humble letterbox drop, circa 1995, the email newsletter maintains its position as the most effective way to covert leads to sales. With the potential to reach thousands of customers at the click of a button, and essentially run your business for you, my proven EDM formula balances the telling of stories with direct sales, showing the best possible conversion rate for your business.


Blog Content

While your blog is the best way to increase organic SEO for your website, it's a crucial element for building trust and credibility with your audience. By communicating that you are an authority in your field, on a weekly basis, you not only reach a higher position in a Google search, you build an audience and a brand. I understand the integral SEO elements that lift your business to the top of a search engine, whilst penning articles that connect with your humans and result in conversion.

Advertising Campaigns

Modern marketing doesn't need to be spammy, scammy, sleazy or cheesy. It's about connecting with your audience, using compassion and insight. It's about understanding exactly where they are in the sales journey. Aligning your brand voice with your purpose and popular culture, I'll help you arrive at advertising copy that is built to sell.



Let's create

Love from Clients

"Leah, it’s AMAZING you’re a superstar!! Thank you so much!! I loooove it. I can’t wait to see it come to life. Thank you thank you xxxx"

Jacqueline, Founder of Mindful and Co Kids

Love from Clients

"OMGeeeeee I.LOVE.THESE!!!!!!!! Ahhh you’ve just made my day! These are awesome. I CANNOT wait to use them. You have just made my life a zillion times easier." 

Nicole Bower, Founder of Ocean Tales

Love from Clients

"Thank you, Leah, for believing in us and our mission over the years. It’s such a pleasure to work with you and see the passion you have for our brand and Australian-made products."

Megan Ziems, Founder of Grace Loves Lace

Love from Clients

"OH MY HEART! LEAH!!! This is EXACTLY my energy & thoughts & feels and gahhhhh!! This IS a holy union!!"

Anna Richards, Founder of Self-love School

Love from Clients

"Omg I am so obsessed with this! Thank you so so much! This has really helped me get started on formulating some sentences and copy that feels professional and well written."

Madeleine Turney, Founder of The Thought Studio

What Makes The Written Word Co Different?

Storytelling that Sells

Empathy for Your Audience 

Growth Mindset for Your Business

Compassionate Copy that Converts

Curious and Passionate about Your Brand

Eco-friendly, Ethical and Artisinal Focussed

Experienced in Digital Marketing

Educated in Writing and Design 

Obsessed with Words

Sales in Disguise

SEO Driven

Communicating your vision is my superpower.

Let's create a memorable brand with the written word.

Reach Out

Brand Portfolio

Mindful and Co Kids Logo
Grace Loves Lace
Ollies Place logo
City Chic logo
Small Business Association of Australia
The Thought Studio
Ocean Tales logo
Anna Richards Self-love School
Hotel Space
European Catering
Clover Lane Vintage