Story

Copywriter Leah Elson Copywriter and Brand Strategist
 

You're an entrepreneur, conscious creative, or clever coach who is utterly proud of your business, and you want to show it off to the world. 

You want to communicate who you are and what you stand for, in a way that sells your wares on a grand scale.

You want your business to be so much more than a business; you're building a profitable enterprise that adds value to people’s lives...

You want to connect with your audience on another level that builds cult status, invested leads, and adoring fans. 

You deserve to be seen and heard. 

Words are the SECRET SUPERPOWER behind every successful business.

My mission is to take your business to the next level with words so you can stress less, sell more, and live more.

Building something great means sacrificing something good. You're chasing down lattes with more lattes, you're playing the part of five different roles, and you can't remember the last time you went to a day spa. 

Building a business is a beautiful place to be. I want you to enjoy this ride, and savour your gift. However, you can't do that when you're hustling 24/7. 

If you're pressed for time, have very little to say but know you need to connect, have a lot to say but don't know how to articulate it, or you're tired of staring at a blank screen...

You're in the right place.

Through a childhood steeped in love, poetry, and tragedy, I am able to tap into a tremendous empathy that allows me to speak to all walks of life with the written word. 

I lost my brother to a tragic road accident when I was nine years old. He was 17, the salt and the soul, the music and love and adventure and mischief of our family. The first poem I ever wrote was about him. My body is forever missing a piece and it’s the type of heart fracture that never mends.

I quickly learnt how to put myself in someone else’s shoes.

If you want to connect with other humans WAY before you start selling them anything - you HAVE to drop yourself in their shoes.

Empathy is my highest superpower, and it can help you stand out. 

I write words that meditate to the beat of your customer’s drum. 

I am honoured to write on behalf of many visionaries, including...

Grace Loves Lace, Eye of Horus, LH Agenda or Leaders in Heels, Alakai, Mindful & Co Kids, Mother Nature's Daughter, Niyc Pidge, Wholehearted Social, Little Harper Lee, Ocean Tales, Moss Living, WonderBox, Dr Ali MAMA RESET, MWM Advisory, Small Business Association of Australia, European Catering, Fine Cultures, Anna Rose, She Entrepreneur, Carolina Lifestyle Label, BOOKPLATE, Pollen Cafe, Mammae, Xavier Nicolle, Samantha Taylor Co, Whimsically Inspire...

…plus many more I'm not at liberty to disclose. 

The Written Word Co embodies a lifetime of poetry alongside more than a decade in digital marketing with illustrious brands. 

Having worked in the fashion industry as a designer since 2002, I always had one leg deep in digital marketing, focusing on copywriting.

I finally made the switch to full-time writing whilst working at Grace Loves Lace. 

There, I learnt to write in a way that builds cult audiences and creates loyalty.

Knowing that people wanted more than just promises, I saw a gap. Experts, celebrities, entrepreneurs, and founders everywhere had something to say. They just didn't know how to say it. They needed to reach more people with heartfelt words and stories that sell.

That's when my affair with words became a full-blown marriage, and The Written Word Co was born.

With qualifications in creative writing, sustainable fashion, and fashion design, I am a proud Oxfam supporter for the betterment of women in the fast fashion system, advocating for sustainable and ethical change in the apparel industry.

Specialising in... 

✔️ Caption Copy

✔️ Website Copy

✔️ Brand Voice and Identity

✔️ Coaching Funnels

✔️ Ghostwriting

I can't wait to share your vision, passion, and creativity with the world. 

...because your success, and the success of others, really does begin with The Written Word.

Let's Begin