About

 

 

 

 

I can slice my childhood right down the middle; one part fairy tale, one part tragedy. It was at this middle point when I began to write.

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At the time, I could never verbally articulate how I was feeling, but somehow my pen always knew what to do. Writing was like another friend who happened to be the best listener. Nine-year-olds generally don’t like to discuss sadness and I don’t blame them; usually and thankfully they haven’t yet been acquainted. And, outwardly, I continued to be a happy little girl. So, I found solace on paper.

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The first poem I ever wrote won a state prize which, even then, I considered a sympathy vote. Now I recognise that I was able to pen something that most kids, and maybe adults, aren’t able to: Grief with light.

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In adolescence, the scribbling evolved into a whole lot of poetry about boys and English was my favourite subject at school, despite and because of my terrifying teacher. Later, I composed children’s books, inspired by a big-hearted little girl named Bronte. Around that time, I took to studying again at the AWC, wildly typing in a grey room overlooking Sydney Harbour. I’m not bad at a birthday card, but thought it probably wasn’t a valid profession going on Seek. And that was the extent of it.

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I love writing. I can’t stop writing. Who knows if I’m any good at it but I do know that Little Me loved it too. If there’s something you loved to do as a child, maybe you could do that. Little You knows you better than anyone.

 

 

This company is an accumulation of 26 years of words. It’s a childhood flooded with poetry that brought me out of tragedy into spiritual comfort. It’s my offering to businesses in the form of words that are carefully constructed to articulate your brand.

 

 

My mission is to take your business to the next level. Make no mistake, copywriting is sales in disguise. I created The Written Word Co so you can get more sales, stress less and live more. 

 

I know your business is your passion project, your labour of love and your legacy, but it's also your livelihood. That’s why I’m committed to translating your heart onto screen.

 

At my core, I believe words are the foundation of any successful business.

The Written Word Co is filling the gap for growing businesses who understand the need for exceptional content and copy, but don't have the resources, expertise, or time to execute effective and ongoing campaigns.

 

 

If you can communicate who you are and what you stand for, in a way that sells your wares on a grand scale, then your business is so much more than a business; it’s a profitable enterprise that adds value to people’s lives. Because your success, and the success of others, really does begin with The Written Word.

 

 

Having worked in the fashion industry for 15 years, as Creative Director, Designer, or Garment Technician, I always had one leg deep in digital marketing, especially in content and copy. I finally made the switch to full-time writing whilst working at Grace Loves Lace.

 

That's when my affair with words became a relationship.

 

Knowing that people wanted more than just promises, I saw a gap. Experts, celebrities, and founders everywhere had something to say. They just didn't know how to say it. They needed to reach more people with words that sell.

 

I've been passionate about words since I was ten years old and have been writing for brands and businesses for over a decade. But it wasn't until I launched The Written Word Co in 2020 - yes, in the middle of a pandemic - that my love for writing became a full-blown marriage.

 

 

I ask them big questions to reveal big answers.

 

My focus is conversion and compassion - I believe the two CAN co-exist. 

 

By crafting brand key messages, communication strategies, email workflows, adverts, web copy, product descriptions, packaging, books, social captions, media releases and personal branding profiles, I connect with the consumer, create a memorable brand, and turn your communications into conversions.

 

 

Grace Loves Lace

 Eye of Horus

Mindful & Co Kids

Ocean Tales

Dr Ali MAMA RESET

Robyn Carter CFO

Small Business Association of Australia

European Catering

Fine Cultures

Lost Sols

BOOKPLATE

Pollen Cafe

Navig8Biz

Agio Global

 The Love of Grace

Ollie’s Place

City Chic

 Clover Lane Vintage

Zantika Beachwear

Hotel Space

Holly Sewlightly

Hope and Harvest

AAA Aaron Services

Anna Richards

Nick Barnsdall

 

With qualifications in creative writing, sustainable fashion and fashion design, I am a proud Oxfam supporter for the betterment of women in the fast fashion system, advocating for sustainable and ethical change in the apparel industry.

 

I can't wait to meet you, discover your brand, and deliver it to the world! You deserve to be seen and heard. Let me help you tell your story.

 

 

With love and gratitude,

Leah xx